Recently I saw an online post wondering how a cubed sugar brand had managed to retain market supremacy for over 30 years, with no adverts or rebranding. As I pondered on their business strategy the first obvious answer was that … Read more ...
I love BellaNaija they are a worldclass platform and Uche Pedro just gets it! Thats why I am always glad to contribute to their platfrom. Here is a piece they published a few days ago on their platform. It’s also … Read more ...
Something else I did for BellaNaija, check it out!
There I was sitting in a focus group organised by my university, making contributions on how mature students could be better catered for. As the only international student participating, I … Read more ...